Cinch started with one product, Face Cheat, a spray moisturiser that took the place of multiple products, including a primer, illuminator, and powerful antioxidant treatment. The all in one formula was an innovative take on a quick and easy beauty routine for those who are rushed, however, it wasn't suitable for my skin type. You can read my full review here.
Since giving my feedback and requesting a product better suited to dry skin, in 2017, Cinch expanded the range with two new products that they kindly sent out to me; Face Cheat(er), a cream version of the original spray, and Face It, a cleansing micellar water. I've finally given them a go and here's what's going down!

