Thursday, February 23, 2017


Ever look at a product and think "oh wow, they've really got a gripe on consumers with their scare tactic sales pitch"? 

If there is anything I have learned from being a science nerd my whole life, is that there is a very fine line between the truth and things pretending to be the truth (“Alternative Facts”). Science is a discipline where evidence is collected and can be replicated each and every time. It teaches you to be critical – and when you're surrounded by marketing buzzwords all the time, being critical is REALLY important.

My little piece of work that went viral, reposted by Nihilist Memes and Insufferably Intolerant Science Nerd on Facebook.

I honestly don't blame consumers for having an idea that certain things are bad – I blame the people who are purposely making up their own facts and philosophies, projecting them as the truth.

Here are a few common terms thrown around in marketing that really annoy me to tears.

Thursday, February 16, 2017

A peek into the Priceline Haircare gift bag!

Spend $49 on selected haircare brands and get a gift bag worth over $260RRP. What was in it?

My purchases - 20% off Brite.

I decided to stock up on more Brite products to maintain my hair colour with Brite Organix products from the whole range being 20% off. The Schwarzkopf Brilliance permanent hair colour in the shade "68 Chocolate Rush" is my Mum's go-to colour.

Tuesday, February 14, 2017

HydroSkin: Hydrating Skincare - #RivetReview

Water is the elixir that keeps us alive – the simple H2O molecule makes up 70% of our body's structures and is CRITICAL to looking good, and you know, being not dead. Dehydration is a major factor in skin looking and functioning poorly, and a condition that isn't always easily treated by drinking more water; sometimes the skin needs a little bit of help from the outside with the hero active, HYALURONIC ACID.

HydroSkin Travel/Starter Pack - Cleanser, Hydro Mist, [HA] Serum and C Moisturiser

The aesthetically pleasing, sleek and shiny silver airless pump bottles are the perfect storage for volatile actives.

HydroSkin were exhibitors at Beauty Expo Sydney (back in August 2016), one of the vendors I visited and chatted to. Being a new brand on the market, they really got their marketing gear on with branded bottles of water, brochures and even running a competition in partnership with Australia's version of reality show The Bachelor. When I received a DM stating that I had won a Travel/Starter Pack, I was so excited!

Friday, February 3, 2017

#RivetReview Archive - Part Eight

It has been a long time since I have updated the archive, so we continue where we left off. Part eight perfectly involves skincare brand Ciencia8 and some coconut love from Palmer's.

Moving up!

Note: Information not pertaining to the outcome of the product review may have been been edited. Purchase/PR sample/gift status has been stated on each item.

Wednesday, February 1, 2017

Dupe? Nudestix Eyebrow Stylus & Gel vs Australis Tag Team Brow Pencil & Gel - #RivetReview

I love finding product dupes. They're a great way to get a similarly performing formula or a colour match at a more wallet friendly price point. In today's post, the focus is on a product from Sephora, versus a product from Priceline. Which one will win?

Nudestix vs Australis

Nudestix and Australis are two brands I hold up in my highest echelon. Both are cruelty free and boast a wide array of high quality products in on-trend colours, but when I discovered that one of the new releases from the latter, a drugstore favourite in Australia, resembled a product extremely similar to the former, at less than half the price, I was intrigued to compare the two.